What is a sports agent in Atlanta?

A sports agent in Atlanta is a licensed professional who represents athletes in contract negotiations, NIL (Name, Image, and Likeness) deals, and brand partnerships. In Georgia, sports agents must be registered under the Georgia Athlete Agents Act (O.C.G.A. § 43-4A). Pannell Sports Group is a registered Atlanta-based sports agent serving high school and college athletes across Georgia.

What does a sports agent do for high school athletes in Georgia?

A sports agent for high school athletes in Georgia helps families navigate NIL opportunities, evaluate endorsement contracts, ensure GHSA compliance, develop the athlete's personal brand, and build a strategic foundation for college-level opportunities. Pannell Sports Group specializes in high school athlete representation and NIL advisory across Atlanta and Georgia.

How do I find a sports agent in Atlanta Georgia?

To find a sports agent in Atlanta Georgia, look for a registered athlete agent licensed under Georgia state law (O.C.G.A. § 43-4A). Pannell Sports Group is an Atlanta-based registered sports agent offering NIL strategy, contract review, and athlete representation for high school and college athletes across Georgia.

What is the difference between a sports agent and a NIL agent?

A sports agent handles athlete representation, contract negotiations, and career strategy. A NIL agent specifically helps college and high school athletes monetize their Name, Image, and Likeness through endorsements and brand partnerships. Pannell Sports Group serves both roles as a registered Georgia sports agent with specialized NIL advisory services for high school and college athletes.

Does my high school athlete need a sports agent?

High school athletes in Georgia increasingly benefit from sports agent guidance as NIL opportunities are now available before college enrollment. A registered Georgia sports agent can help evaluate NIL contracts, ensure GHSA compliance, build the athlete's brand, and position them for college-level opportunities. Pannell Sports Group serves Georgia high school athletes and families with these services from Atlanta.

Privacy Statement

PRIVACY STATEMENT

1. Introduction

Pannell Sports Group ("PSG," "we," "our," or "us") is committed to protecting the privacy of all individuals who visit our website at pannellsportsgroup.com (the "Site") or interact with our services. This Privacy Policy explains how we collect, use, disclose, and protect information we receive through our Site and through PSG's NIL advisory and athlete representation services.

Because PSG works with high school athletes, many of whom are minors under the age of 18, we take special care to comply with applicable privacy laws, including the Children's Online Privacy Protection Act (COPPA) and applicable state privacy laws.

By using the Site, you agree to the terms of this Privacy Policy.

2. Information We Collect

Information you provide directly:

Contact information: name, email address, phone number, mailing address
Athlete information: sport, school name, graduation year, athletic achievements, and social media handles
Parent or guardian information when provided on behalf of a minor athlete
Inquiry and communication content submitted through contact forms, consultation requests, or email

Information collected automatically:

Website usage data: pages visited, time on site, referring URLs
Device and browser information
IP address
Cookies and similar tracking technologies through our website platform (Squarespace)

3. Special Protections for Minor Athletes

PSG provides services to high school athletes, many of whom are under the age of 18. We take the following steps to protect the privacy of minors:

We do not knowingly solicit or collect personal information directly from children under the age of 13 without verified parental consent. If you are under 13, please do not submit any information through our Site without a parent or legal guardian completing the submission on your behalf.
For athletes between the ages of 13 and 17, we encourage and in many cases require a parent or legal guardian to provide contact information and to participate in any engagement with PSG.
If we discover that we have inadvertently collected personal information from a child under 13 without parental consent, we will promptly delete that information from our records.
Parents or legal guardians may contact us at any time to review, correct, or request deletion of personal information we hold about their minor child.

4. How We Use Your Information

We use the information we collect for the following purposes:

To respond to inquiries and consultation requests
To provide NIL advisory, educational, and athlete representation services
To communicate about PSG services, resources, and updates
To send our newsletter or educational content (where you have opted in)
To improve our Site and services
To comply with applicable legal obligations

5. How We Share Your Information

PSG does not sell your personal information. We do not share your personal information with third parties except in the following limited circumstances:

Service providers who assist us in operating our website (such as Squarespace) or delivering our services, subject to confidentiality obligations
Where required by law, legal process, or government authority
To protect the rights, property, or safety of PSG, our clients, or the public

6. Cookies and Analytics

Our Site is built on Squarespace, which uses cookies and similar technologies to support website functionality and analytics. You may configure your browser to refuse cookies; however, some features of the Site may not function properly if cookies are disabled. For more information about Squarespace's data practices, please visit Squarespace's privacy policy.

7. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, to provide services you have requested, or as required by applicable law. You may request deletion of your information at any time (see Section 9).

8. Third-Party Links

Our Site may contain links to third-party websites, including resources, news outlets, and social media platforms. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.

9. Your Rights and Choices

Depending on your location, you may have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information
Withdraw consent to our use of your information (where consent is the legal basis)
Opt out of marketing communications

Parents and legal guardians have these rights with respect to the personal information of their minor children. To exercise any of these rights, please contact us using the information in Section 11.

10. California Residents

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including the right to know what personal information we collect, share, or sell (we do not sell personal information), and the right to non-discrimination for exercising your privacy rights.

California residents under the age of 18 who have registered for or used our services may request removal of content or information they posted publicly. To submit a request, please contact us using the information below.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Pannell Sports Group

Atlanta, Georgia

Website: pannellsportsgroup.com

Email: info@pannellsportsgroup.com

12. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. We will post the updated Policy on this page with a revised effective date. Your continued use of the Site after any changes constitutes your acceptance of the updated Policy.

13. Governing Law

This Privacy Policy is governed by the laws of the State of Georgia, without regard to its conflict of law provisions.